5.2.7 Target audience

5.2.7 Target audience

You will have to consider carefully your target audience when preparing your campaign. Your choice of medium and the content of the campaign will be affected by the choice of target audience.

Name of campaign	Ideas to use for the campaign
She’s Abused	Different teenage girls getting different types of abuse of people. The target audience will be teenage girls. The play is basically based on how abuse effects different girls There will be questions asked to the audience just before the show ends It is a sensitive issue so we have to be quite aware of how we present the production.